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  Every business today has a logo. But, yet only a few businesses are successful. Quality services and products do play a vital role in the success of any business but all these things are communicated through a professional-looking logo. If your brand doesn’t have a unique logo design then people will not recognize your brand and your start-up will face serious consequences as a result. To have a successful enterprise, it must communicate the message effectively. The effective way to do that is to have a logo that will distinguish you from the competition. Here are 7 things you should avoid in your logo designs: Complex Design: Your emblem shouldn’t contain complex designs. Why? Because people tend to forget designs that contain complexity. On the other hand, simple designs are very easy to remember. Try to avoid complex and unnecessary elements in your design. Otherwise, this will create a distraction. Most renowned brands have simple designs. Due to that, their logos have become...

  A Logo concept is all about making a company's perfect graphic label. It is typically consisting of a sign or brand mark, along with a tagline, depending on the type. A strong one reflects what an agency does and what the brand believes. However, there are certain types of logo, one of which is text-based. In this section, you will get to learn about this type and its features in detail.   What is a text emblem?   As the name implies, these logos have the name of the company in them, which automatically conveys the brand to its clients. They are known as wordmarks as well. To achieve a strategic advantage over their competition, many prominent corporations use such logos. As per the company's specifications, they can be written in various formats, shapes, colours, and sizes. CNN, FedEx, IBM, Coca Cola, Disney, Upwork, Lenovo are some of the most famous corporations using these styles of logos in the world, and the list goes on.   Features of text-built logos: By th...

  Many people have tried to understand the story behind the logo, but mostly they failed to conclude it. Not because it’s difficult to understand, the main reason is the field and concept behind is a vast story. Most people believe it’s just an image with some words, but the reality is it’s the most valuable tool that businesses should possess. If we look at history, the concept of identification was started back in the Stone Age; where Sheppard uses to mark their livestock animals with colours or sometimes with a hot iron. This might sound harmful but this is what the reality is. However, the recently modified logo design was first used by Levi's first in 1886 as a way to grow its market share, and after that, it becomes a trend.  This article will tell you some truth about the custom logo so every time you design or buy it, you must know the truth. So tighten your belts and let’s fly for 60 seconds! Investing Too Much Is Not Mandatory Spending a million to get a logo is not ...

  Your logo is the face of your brand; that’s why it is necessary to keep it clean and decent. If you want it for your brand you can get it from where ever you want; either you can go with a company that provides the best design service or you can design it by yourself with the help of Adobe illustrator or software. But creating it on your own can be a little frustrating sometimes because it requires some tricks and tips to follow otherwise making a good logo sounds impossible. Whether you’re a beginner and want to start your career as a designer or just in need of basic knowledge about designing. Don’t worry; we have got a solution, going through this article you will find some important points and tricks which will help you make really good logos. So have a seat and don’t leave it till the end! A picture is worth a thousand words It’s human psychology; that they memorize an image quicker and more instant. A logo is on the other hand a visual representation of your brand, so you w...

  Sometimes designing a logo can be a frustrating task, as it’s not just an image. It’s a visual that helps to promote the brand and help the target audience to make instant recognition. There are thousands of companies that are doing business in the market before you, launching the brand with the same symbol will never going to make a great impact, but going with the unique identification means instant success. Due to the brand identity, the consumers can immediately reach the company’s products and services. But creating a unique symbol requires excessive research and study of the brand's nature, without it you can’t even think of a unique design. Before you are involved in any work it requires some specific qualities, same in the case of logo designing it design requires plenty of practice and experience for it to be successful; knowledge is power for any graphic designer. Probably if you are a new face in this field; reading this article will not only nourish your qualities but...

  The first modern logo was used by Levi's in 1886 to grow its market share. And after that, it becomes the hub of brand identification. Therefore, now there are several options that companies can use to design their emblem. If we consider the year 2020, it is the worst for business as it also ruined the plans and goals of people across the globe. Moreover, the design community has started wondering that if logos have lost all their credibility and they are in danger of becoming devoid of personality, uniqueness, and quirkiness. But now things have started cooling down as more people realize that they can only survive if they have an online presence. Reading this article, you would surely understand why business owner priority is always custom based. And why this year will be of a custom logo. The Demanding future The demand for the custom logo is increasing day today, and as it estimated that this industry would be the booming designing industry by the year 2024. But what makes it...

  Designing a logo might seem an easy task, but unfortunately, it’s not. Since, it is a significant part of branding as a single-simple image has a power of conveying a brands image and unspoken words, which makes it the most useful way that business uses to advertise their product. Think of a famous brand like Coke, Apple, or Netflix. How much effort and hard work they have put in to make it recognizable and eye-catching for the public. You may be wondering: what makes a logo identifiable?  If you are probably a designer or know a bit about it, you should have known that before start designing it you must have sufficient knowledge about a business value, and objective, and how customers think about your business. Therefore, it becomes important to know the facts about designing that makes a logo famous. It’s a new design Custom logo is always a unique and fresh design as it is created by a well-known designer and he knows that cheating a competitor would certainly end up losi...

  Many of the people have a concern about the originality of their logo hence plagiarism is the noteworthy problem in the field of graphic design. It is a sign of true graphic designer that he delivers unique and exceptional work every time he asked to. If the design is not original it is not going to last long. As well as independent artists, many readymade logo design platforms produce logos and sell them online. Doing a quick search on Google pulls up several identical designs made by numerous individuals. It isn't a straightforward job to distinguish between an original design and a replicated one. This article deal with this topic in details. Imitation vs. inspiration in logo design Art is all about brainstorming and creating original and exclusive designs. All this comes from inspiration, anything under this sky can become a source of inspiration to your art whether it is a song related to a rainbow or a poem associated with beautiful daffodils dancing beside the lake. Same g...

  Your logo's integrity needs high-level care because it is essential for its long term success. There are tons of logo that fail due to lack of maintenance and proper care when they were created. It doesn't matter how amazing your product and services are or how good and cooperative your working environment is, if your logo fails to attract the attention of an audience. For any company, logos are a must-have and are responsible for expressing the values and principles of a brand to the market. This issue often happens and with their emblem styles, even the largest companies struggle. In this section, we will discuss some flaws that are usually observed in designs and provide you with a little guidance so you can save yourselves from those drawbacks. Follow trends so much Trends can disappear in a whiff of smoke and this is the reason relying too much on these can affect your logo negatively. Your emblem required to be eternal, they start looking outdated if created by followin...

  The fonts you use have vast impacts on people who see it. The mostly graphic designer works well with shapes and colours but do not pay attention to fonts. Every font has a unique personality. It's necessary to know which font will better suit the tone in which you want to communicate. Choosing the right one will take your business to next level and evokes emotions, the key is that font must match with the expectation of an audience who are going to see it. The right choice of font can convey more than just words to your audience. In this article, we will look deeper into the psychology behind fonts of logo design and help you make the right choice for your logo. Serif fonts: Many educational institutes, insurance companies, financial companies use this typeface. By looking at this one people feel a sense of security that they are dealing with the right company and that the company is stable and firm. When you want your business to sound defined, this font is best. For brands tha...

  Want to know how designing works; Go and ask a person who has complete knowledge of designing methodology. Designing an image and apply some complexion to it is not the actual logo, but thinking out of the box and making it recognizable is what the brand needs. But sometimes creating it sounds very exciting and fascinating, whether you’re modifying an existing one or designing something completely new. You may be wondering: what makes a logo look perfect? If you are a designer or know a bit about it, you have to make sure that designing it for your business you must have enough information about a business value, aim and objective, and how customers perceive your brand. Well, below we have listed five facts that will help you create the best one for your business! Exclusively for you The brand is yours so does the logo, because it is unprecedented, spectacular and nothing like it ever exists before. It tells potential clients who you are, what your aim is, and how would you benef...

  Marketing today includes a lot of interactive, multimedia, animated, emotion-evoking tactics, so it is important to be able to translate well between these formats with your logo redesign. There are several advantages of changing your symbol. This is especially crucial for the businesses which have been running for years because your emblem that has been made in 1974 is not going to communicate well with the customers in this day and age. Not only this but there are several other solid reasons which definitely will make you realize that it is a time to pull off the old one and give it a necessary reboot. Here are some important and easy steps of symbol redesign. Keep it up to date: Like fashion, emblem design follows patterns as well. All goes well when it comes to its renovation, colours, form and new fonts. Whether it involves a small retouch or wants a full revolutionary look will depend on how far it has changed or how old it is. Your latest or refreshed emblem elements need ...